Inserting & Sorting
With Xtreme Direct Mail’s state-of-the-art inserting equipment and expert staff, inserting and sorting are quick and accurate. If it meets USPS requirements for mailing, we can insert it for you, whether it's a manual project or automated; no project is too large or small. For jobs requiring a personal touch, our staff will skillfully hand assemble your special project, including hand-matching personalized letters to their envelopes. We've also perfected an accurate method of hand insertion for those projects that cannot be done by machine.
Tabbing
Have a great self-mailer? We will tab and send your piece as an affordable alternative to envelopes. Does your self-mailer need a wafer seal? Yes - if you want the "Automation rate" discount. Tabs prevent the open edge of your mailer from jamming the high-speed processing equipment at the Postal service. Xtreme Direct Mail can apply one or two tabs quickly and easily as part of our in-line imaging process.
Why use direct mail?
Direct Mail provides a subtle yet lasting message delivered to your target's doorstep! Also, the length of time your audience is exposed to the message depends on how long your postcard, brochure or company envelope lays on their kitchen table. Overall, Direct Mail proves to be a wildly successful way to communicate with your customers.
Benefits...
• Precision in targeting your specific audience quickly
• Flexibility in how you send out your message, varying from postcards, letters, brochures, and samples of your product.
• Confidentiality from competitors because mailing directly to your audience means advertising only to who you want.
• Low cost high impact advertising delivered directly to the customer's doorstep!
Postal Rates (First Class Mail)
Postal Rates (Nonprofit Mail)
Postal Rates (Standard Mail-Bulk Rate)
Postal Specifications Chart
Qualifications For Automation Postal Rates
Qualifying for Nonprofit Rates
Regulations for Tabs and Wafer Seals
First Class Mail
Advantages:
Speedy Delivery: First Class mail, in-state, is generally delivered in 1 to 2 days, and rarely takes longer than a week to anywhere in the continental U.S.
Likely to be opened by the recipient: Because things of importance are mailed first class (bills, travel confirmation, etc.) recipients often feel compelled to open their first class mail.
Disadvantages:
Cost: The postage on first class mail is higher than some of the other classes of mail to compensate for the additional services provided.
Weight / Cost: Standard mail keeps the same rate as long as the piece weighs less than 3.3 ounces. The cost of first class mail rises incrementally with every ounce.
Weight Restriction: Weight of a single piece cannot exceed 13 ounces.
Standard Mail (BulkRate)
Advantages:
Low Cost: The Post Office gives standard mail users a low postage rate.
Up to 3.3 ounces: While first class postage increases with every ounce, standard mail gives you the same low rate of postage up to 3.3087 ounces.
Incremental postage increase: After 3.3 ounces, postage goes up incrementally as the weight goes up.
Disadvantages:
Qualification: To qualify for standard mail, one must have 50 lbs. or 200 pieces of mail.
Nonprofit Mail
Advantages:
Low Cost: The Post Office gives additional discounts off the regular standard rates if nonprofit qualifications are met.
Up to 3.3 ounces: While first class postage increases with every ounce, nonprofit mail gives you the same low rate of postage up to 3.3087 ounces.
Incremental postage increase: After 3.3 ounces, postage goes up incrementally as the weight goes up.
Disadvantages:
Restrictions: Nonprofit mail has certain restrictions on what content the mailpiece can contain. If the nonprofit mailer has not complied, they can be charged back the additional postage.
Qualification: To qualify for nonprofit mail, one must have 50 lbs. or 200 pieces of mail. |
